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Jamie Davisfor U.S. Senate

Brand Identity / Campaigns & Content / Motion Design

Client
Jamie Davis for U.S. Senate
Location
Louisiana
Year
2026
Jamie Davis for U.S. Senate billboard mockup

The Project

Jamie Davis’s 2026 U.S. Senate campaign in Louisiana needed a consistent visual presence across social media, campaign events, and outdoor communications.

I helped develop the campaign’s visual identity and extended it into social graphics, event collateral, billboard designs, and animated content. Bold typography, textured backgrounds, and a coordinated color palette gave the materials a recognizable foundation while allowing each piece to communicate a different message.

The resulting body of work connected candidate introductions, event announcements, and informational content through one visual system. From quick social posts to a longer animated explainer, the campaign materials demonstrated how the identity could adapt across formats and communication needs.

The Scope

  • Identity development
  • Social graphics
  • Event collateral
  • BILLBOARD DESIGNS
  • Animated explainer

Campaign Identity

Jamie Davis U.S. Senate wordmarkJamie Davis for U.S. Senate primary logo lockupLouisiana mark with A Stronger Louisiana Ahead tagline

Logo Lockup

Color Palette

  • Navy#12254F
  • Sky Blue#ABCAF7
  • Red#DE162A
  • Grass#7F9A63
  • Silver#E1E1E1

A CLEAN, BOLD PALETTE BUILT FOR TRUST, PROGRESS, AND ACTION. NAVY BRINGS STABILITY, SKY BLUE BUILDS HOPE, RED DRIVES URGENCY, AND SILVER KEEPS EVERYTHING CLEAR AND FOCUSED.

Typography

Headlines & Display

Anton

Body & Copy

League Spartan

Signature Wording

Feeling Passionate

Social Campaign

Gas prices affect more than your tank campaign graphic
Are you registered to vote campaign graphic
21 days out Join the Movement campaign graphic
Early voting begins today campaign graphic
Campaign countdown photo collage
60 days until election campaign graphic

Motion & Explainer

A 92-second animated explainer.

A fast, clear, and engaging explainer that breaks down how a bill becomes law, who’s involved, and how the process impacts everyday Louisianans.

Animated explainer frame showing a bill stamped Passed

ANIMATED ELEMENTS

Introducing a bill and the start of the process.

It Takes Both lettering above the Capitol dome

KINETIC TYPOGRAPHY

Emphasizing the need for both chambers to take action.

Outdoor Campaign

Vote for the Farmer Jamie Davis billboard mockup
Vote number 3 on November 3rd Jamie Davis billboard mockup
A Louisiana We Can All Afford Jamie Davis billboard mockup

Community & Events

Meet and greet with Jamie Davis at Lacombe Museum flyer
Jamie Davis meet and greet in Bunkie flyer
Jamie Davis with Jeff Crouere on WGSO interview flyer

Next project

Atlanta Beltline Fest 2026