Five StarAutomotive /

Formation Advertising is the in-house agency for Five Star Automotive, producing Tier-3 automotive advertising for more than 40 dealerships across six states. Its video content reaches local audiences through TV, YouTube, and streaming platforms.

As a motion designer and videographer, I create seasonal campaigns, promotional spots, and dealership content using After Effects, licensed assets, and original footage. On-site shoots bring each location’s people and personality into the work, while motion graphics connect dealership offers with the visual standards of brands including Ford, Chevrolet, Toyota, Honda, Audi, Lexus, Mercedes-Benz, and BMW.

My work supports a recurring production schedule of approximately 50 videos per month across broadcast and digital channels. Balancing manufacturer requirements, dealership needs, and seasonal deadlines, I help deliver a steady flow of locally relevant advertising across the group.